Marketing

There Are 8 Ways To Bring More Traffic To Your Blog From Instagram

Blogs are now an important source of information, and you can find blogs on almost every topic. It has also become an essential tool to engage with readers. Once you learn how to write a blog, the next thing is to publish it. We are living in the digital world which is controlled by the internet. Hence, to publish a blog, we are now no more dependent on traditional means like a publisher, and the printing press. We can get our blogs published on thousands of online platforms, or can post it on multiple social media platforms like Facebook, Instagram, Twitter, or LinkedIn, or a new exciting channel like Connected app.

Having done all this, we need readers for our blogs. Suppose, you have published your blog on Instagram, then how you ensure a better traffic to your blog. This is what we are going to discuss in this article. So let’s adopt the top strategic way that helps in lane free website traffic from Instagram.

  1. Optimize your Instagram Bio

If you create your profile for the first time, then there is an option to put a link in your bio. This small link can do a lot of wonders for you. If you want, you can add a link to the home page of your website or if there is a separate page. Moreover, you can also add a link to it. Now we know how to drive traffic from your Instagram Bio to your website. However, there is one more thing that needs to be kept in mind. Whenever you write a post, do not forget to write call-to-action in the caption. Therefore, anyone who likes more information can click on the link to your Bio.  Always remember that you have to keep changing the link of your bio depending on your post.

  1. Provide the link to your blog in Instagram Stories

You can provide the link of your blog or website in the Instagram story, and subsequently the traffic would come to your blog whenever user clicks on Swipes Up or See More option. You can encourage your followers to visit your blog, but before doing that, make sure that the See More option is looking appropriate or not. The “Swipe Up” feature only works if you have 10K followers or more. The “Swipe Up” feature allows you to add links to your Instagram Stories, which is the best way to drive traffic to your blog or website.

  1. Keep creating Highlights with Instagram Stories

Highlight is a very valuable and important feature for online business. It saves your precious time and is present on your profile around the clock based on the navigation menu.
Keep your highlights simple and select only one story at a time for a highlight that reflects the category of your website. If you have not completed 10K followers, there is nothing to worry. Because you can still use the “Swipe Up” feature strategy.

Ask about your past highlights with a call-to-action that asks your followers to click on the link in your bio. Next, create a few unique stories that give more information about the products or blog posts. Combine this highlight with another C-T-A to click the link in your bio. Give a link to the latest post in your bio which is related to your highlight. By doing this, you can easily bring more traffic to the blog.

  1. Send a direct message link to your followers

sometimes, it so happens that we do not have enough posts or are clueless about what to post. This is the ideal time to start a Q & A session through messages with our followers. This is also a very effective way to gain traffic to our blog. It helps us to know what they prefer. And subsequently, we can solve their issues by sharing the right answer or blog post and earn a sizable traffic from Instagram to the blog. Once you become aware of what your followers want, you can increase sales by recommending your online course or digital e-book as well.

  1. Know the interest of your audience

So, how would you know the problem your audience may have been facing? Well! There is no better way than direct messages, because by continuing to engage with your audience, you will be able to give them an impression that you really care about them. This will go a long way in creating a fruitful relationship with your audiences. You can also use some motivational quotes in your answer that may further enhance their excitement. Take my word, they will keep waiting for your next updates, and it will not take long for your Instagram page to get an insane amount of traffic.

  1. Post a video related to a blog in IGTV

IGTV is another very effective way to generate traffic. Make a video related to your product or upcoming event and keep uploading it on IGTV.  Anyone who watches that video will also see the link that is part of the description. This in turn will bring massive traffic to your blog.

  1. Tag the product in Instagram Shopping

You can generate handsome traffic and leads by tagging your website’s sign-up or product page in Instagram Shopping. However, you must know how much you can tag in Instagram Shopping. In case you maintain a personal profile, this feature is not meant for you. Unless you have a business profile, you can do this. You can put a minimum of 20 carousel posts that will look more like a lookbook. Besides, you can also post a product sticker in your Instagram story. Having done this, you will discover a shopping tab on your profile that almost appears like a storefront for your product. Product tagging in shopping is a great way to get good organic traffic.

  1. Tell your followers to turn on push notification

Tell your audiences to turn on their push notification for posts, stories, and IGTV.  This feature is usually hidden, therefore, your audiences need to click on the follow option, and next to notifications, and lastly opt-in. Thereafter, every time you post some new content, they will receive notification. Even if you manage opt-in for a limited audience, it will increase your key performance indicators ( KPIs) on Instagram.